The ZOOOM project, concluding in Sept 2024, aimed to raise awareness about the role of open licenses (open source software, open hardware, and open data – 3Os) in intellectual property valorization. In this talk, we’ll summarize key results, share recommendations for businesses leveraging 3Os, and demonstrate tools developed to aid knowledge generators and supporting organizations in navigating the legal and business implications of 3Os. Additionally, we’ll discuss the future of ZOOOM and its potential impact on the industry and research.